Corporate Overseas Expansion (Germany)

Borussia International Consulting (Suqian) Co., Ltd. is a company dedicated to providing one-stop brand marketing services for Chinese enterprises going global. It offers market research, regulatory compliance consulting, company registration, tax planning, localization strategy, and implementation support to help Chinese enterprises enter the German market.
The company brings together senior consultants from both China and Germany, with years of experience in the business services sector, covering professional services in multiple fields such as legal affairs, taxation, and accounting. Leveraging its rich practical experience and one-stop solutions, we always maintain keen insights into Germany’s latest policies, assisting Chinese small and medium-sized enterprises (SMEs) in successfully expanding into the international market and achieving rational investment and steady growth.
Our Advantages：We accurately grasp the differences between the Chinese and German business environments, possess localized resources and professional insights, and help enterprises avoid risks and seize business opportunities.

Why do enterprises go global?

There is intense competition in the domestic market.
Take the domestic e-commerce industry as an example: numerous merchants keep engaging in price wars, launching various promotional activities, and investing large amounts of funds in advertising to attract consumers. This makes it difficult for small and medium-sized e-commerce enterprises to survive.
Domestic gross profit margin is too low to be profitable.
In some traditional manufacturing industries, due to a large number of domestic competitors and oversupply in the market, enterprises have to lower prices to compete for orders. Meanwhile, costs such as raw materials and labor keep rising, resulting in extremely low gross profit margins and even losses.
The domestic market has shrunk, with a bleak outlook.
As the smartphone market gradually becomes saturated, some small and medium-sized domestic smartphone brands are facing the dilemma of shrinking market share and declining sales, leaving them with a bleak outlook for the domestic market.
All competitors have gone global, so we’re forced to follow suit.
A second-tier smartphone manufacturer, seeing its competitors one after another expand globally, felt immense pressure and was forced to follow suit. However, due to inadequate preparation, it encountered numerous problems overseas.
The clients have all gone global and are asking us to go with them
For a supplier that provides components to a multinational enterprise, its major clients have expanded their business overseas. To ensure supply chain stability, these clients have requested the supplier to establish production bases or offices abroad.
The market is overseas, and we are being asked to go there
For a high-end medical device enterprise, the demand for its products in the domestic market is relatively low, while the demand is strong in developed markets such as Europe and the United States. To expand its market, the enterprise has no choice but to focus its business on overseas markets.
Trade is no longer viable, so we need to take our brand global
A domestic home goods enterprise, facing fierce competition in the domestic market with slow sales growth, has decided to promote its brand overseas through channels such as cross-border e-commerce to enhance brand awareness and market share.
Start with an overseas foothold, then expand back domestically
Some tech startups focus on developing software or services tailored to the needs of overseas users. After gaining recognition from users in overseas markets, they then bring their business back to China.
Advanced technologies overseas, operate in compliance.
Some domestic biopharmaceutical enterprises collaborate with overseas companies or establish R&D centers abroad to introduce advanced foreign R&D and drug manufacturing technologies, while strictly complying with local pharmaceutical regulatory laws and regulations.

Service scope

Provide Chinese enterprises entering the German market with market research, regulatory compliance consulting, company registration, tax planning, localized strategy, and on-the-ground implementation support.

Market research
Based on the consulting modules, on-site research is conducted with the enterprise's senior executives, core backbones and other relevant personnel to gain an in-depth understanding of the main issues faced by the enterprise.
Regulatory compliance consulting
Policies:Tax policies、Foreign investment access policies、Investment incentive policies, etc.
Risks:Political risks、Exchange rate risks、Land policy risks、Environmental protection risks、Safety risks, etc.
Company registration
The expert team at Borussia Consulting has in-depth knowledge of the German market and company registration processes. Here, we assist you in completing the necessary regulatory procedures step by step and help you overcome any challenges you may face, including costs and other hidden costs.
Tax planning
For enterprises, fines or extra costs from unfamiliarity with relevant laws will greatly hinder business development. Our law-savvy experts will ensure full compliance throughout, helping avoid complex local procedures.
Localization strategy
Integrate internal/external resources and practical operational experience to provide personalized, full-range operational guidance for overseas business launch, helping overseas-bound enterprises truly establish a presence in target markets.
Implementation support
Land policies and land acquisition costs、Factory construction process cycle and costs / factory rental costs、Labor costs、Union-related costs、Tax costs、Operating costs、Logistics costs、Environmental protection costs、Other hidden costs, etc.